What’s Wrong With These Outfits?

  Ok, ignore the face. When we shot this wardrobe test, I clearly didn’t realize I’d be sharing it with colleagues. However, as I later prepared clients for their shoots, I realized that seeing a wardrobe test would be helpful. Hence this article. Let me take you...

Video: DIY or Professional? Here’s The Benchmark

  One of the questions about using video to promote your business is when to hire a professional versus doing it yourself. Here is a good benchmark: If you are using the video to make a first impression or to sell a product or service, you need a professional. First...

Use Web Video to Get Speaking Gigs

These days, speaking engagements abound.  With webinars, slide shares, video and podcasts, the opportunities are much greater than before. Many of us consider ourselves speakers, or are in the process of developing our signature presentation. If I was booking a...